The most important difference is that every lead is generated under your brand and is 100% exclusive to you, so it cannot be resold or shared for both technical and sales reasons. Borrowers know who they opted in with and expect you (your team) to call them. Because of this, leads are far more receptive than “sold leads” where they don’t recognize your name or expect your call.

On top of that, we use call‑booking tools for both our call team and the leads themselves, which typical lead sellers never provide.

And lead sellers just give you leads – they don’t give you a real end‑to‑end system. With our system you don’t have to figure out how to make everything work together – you just plug-in to a proven process.

Most clients aim to reach break‑even or slightly better within about 3 months, but the real returns usually show up closer to 6 months as your pipeline matures and repeat borrowers stack up.

The exact speed to profitability depends on your loan programs, markets, sales skills and ad budget, but the system is built for compounding deal flow over time, not short‑term spikes. While our agreements are for just 3 months, you should commit mentally to a 6‑month run to see what this can truly do for your business. If you don’t have a “6‑month mindset,” we don’t recommend this – or any other advertising‑driven growth strategy.

Clients who've been with us for over a year have an enormous amount of repeat client business from leads we generated for them months ago – and referrals from those leads too!

Lead marketing is much like any business growth strategy: If you're doing it right, the momentum keeps building.

While we can't make guarantees on outcomes – it's not legal, nor do we know your individual abilities and drive – but we do guarantee the amount of leads you'll receive per quarter. The guaranteed amount depends mostly on what states you advertise in and can be discussed when you speak with us.

You and your team stay focused on what you do best—speaking with serious borrowers and structuring deals and closing loans—while we run the growth engine behind the scenes. Any organic social media would be handled by you as well, including replies to messages and comments.

We handle all the heavy lifting: META™ ads, funnels, long‑form lead generation, CRM and LOS setup, automations, reporting, and providing a trained in‑house call team that helps qualify leads and book appointments.

We offer live recurring Zoom calls, 1‑on‑1 sessions with our specialists, and self‑paced training so you’re supported from every angle.

Training covers:

∘ How to use the CRM/LOS
∘ How to handle leads on a case‑by‑case basis
∘ How to sell and handle objections or price shoppers
∘ We also assist with structuring deals and matching scenarios with the right wholesale lenders

Most online lead‑gen companies rely on short‑form lead capture (like simple Facebook lead forms) that take 5–10 seconds to complete and are mostly auto‑filled, which means anyone – regardless of motivation level – can breeze through them.

Our process requires leads to complete 12+ manual questions, providing critical information you can’t get from basic lead forms and allowing our automations to segment qualified from unqualified prospects automatically. In recent tests, our long‑form process produced a 22% higher connection rate than short‑form leads and reduced wasted time so you can focus on pre‑qualified opportunities.

Besides full contact info, every lead will have details on FICO, liquidity, property value, multiple details on the property, loan type requested and more. We can add custom questions to suit your needs too.

We start by matching lead flow to your current capacity and then increase volume as your processes and confidence grow. Many clients eventually scale to 5–15 qualified conversations per day per producer, but you’re always in control of how aggressively you ramp ad spend to reach that level.

There are still some limits on how high we can start because the ad algorithms need time to “learn” your brand and offer before performing at peak levels, so we’ll map out a custom ramp‑up plan and realistic scaling timeline with you beyond our typical client scaling process.

No, but we strongly recommend it. (We can setup integrations with any CRM that has a Zapier integration or uses Webhooks feeds.)

We’ve refined and proven our full setup over 10+ years, hundreds of clients and over a million leads, and it’s unlikely your current system matches the capabilities, automations and reporting we’ve built specifically for this job. Many clients keep their existing tools for other parts of the business and use our CRM/LOS for this channel, and in some cases we can push lead or deal data from our system into yours.

Additionally, to use our call team services, you do need to use our CRM (Ampd Works) or that portion of service is forfeited. (Our call team only knows how to use the system we have and can't be trained on others due to the streamlined process we have for delivering this.)

No. We provide a comprehensive system plus access to multiple specialists, all of which require substantial time and effort to deliver properly. Our pricing is already as low as we can make it and is often lower than non‑specialized agencies, because by focusing on one niche we create economies of scale with higher expertise at a lower effective cost than generalist “does‑all” agencies.

If it’s a real estate investment borrower lead, we can usually generate it for you as long as there is enough market demand for that type of loan. Extremely niche, low‑volume or single‑market products (for example, something only relevant in one small city) are generally not a good fit for broad, scalable advertising.

During onboarding, we complete a detailed intake to understand your loan programs, strengths and target borrower profiles so we can craft custom, highly targeted campaigns that attract the specific investors you’re looking for.

But we only take on clients we know we can help – so before anyone onboards, we’ll discuss your strategy and definitely let you know if it isn’t going to be a fit for our program.

The call team is our in-house team (not outsourced) that is trained in sales and the basics of lending qualifications. They all speak fluent American English. They do not offer terms or information that would be in violation of any laws or put you in a bind.

They are your "second line of defense" helping call leads that haven't booked a call or spoken to you on the phone yet. They call as a representative of you/your company since the lead's expect you to call – essentially they are there to make all the calls you may not have the time to make.

Your package comes with 15-hours of calling per month – which amounts to quite a lot of calls.

They can call your leads you acquired from somewhere else too. They would just need imported into the CRM, which we can assist with.

NOTE: You must use our Ampd Works CRM for them to render the service. If you choose to use a different CRM, their service is forfeited.